SNOW MORE FUN? Snowmobiling and other kinds of winter recreation have been hit hard by a lack of snow in much of Wisconsin this winter. 

Northern Wisconsin businesses who’ve taken a hit because of the lack of snow this season may be eligible for disaster loans from the federal government, two Wisconsin elected officials announced Tuesday.

The U.S. Small Business Administration has confirmed that disaster coverage originally extended because of last year’s drought conditions in much of Wisconsin will also apply to business losses due to low snowfalls, Gov. Tony Evers and U.S. Sen. Tammy Baldwin announced in a media release.

Dry conditions across much of the state in 2023 led the U.S. Department of Agriculture to make disaster declarations covering 46 counties – including Dunn, Chippewa, and Eau Claire.

Since then, dry conditions have continued: So far this winter, only about 15 inches of snow have fallen in Eau Claire, versus an average of 37 inches by this time of year, according to National Weather Service data. Meanwhile, in northern counties such as Ashland, Iron, and Vilas, snowfall totals were 40 to 70 inches below average, the NWS said.

“The lack of snow we’ve experienced so far this winter has had serious economic impacts on folks and businesses.”

Less snow means less skiing, snowmobiling, and other winter recreation – which can impact bars, restaurants, hotels, and other hospitality businesses in the northwoods.

“The lack of snow we’ve experienced so far this winter has had serious economic impacts on folks and businesses, especially in our Northern counties, who rely on snow and winter weather to attract customers and be successful,” Evers said. “In partnership with Sen. Baldwin, my administration has been working with the federal Small Business Administration to ensure businesses in impacted counties are eligible for relief, and I’m glad to announce that our efforts have been successful. I encourage all eligible businesses to apply for these loans as soon as possible, and in the meantime, I encourage Wisconsinites to plan a trip, visit local businesses, and find other exciting ways to enjoy winter in Wisconsin in our beautiful Northern and Central communities.”

According to the media release, impacted businesses can apply for SBA Economic Impact Disaster Loans (EIDL). “The loans are designed to help businesses get through emergency situations that have impacted their economic well-being. Under the EIDL program, businesses can borrow up to $2 million to cover their actual losses. Businesses pay no interest on the loan for the first year and a maximum rate of four percent for the rest of the loan period.”

Businesses in Eau Claire, Dunn, and Chippewa counties must apply by May 6. For more information or to submit an application, visit lending.sba.gov, call (800) 659-2955, or email disastercustomerservice@sba.gov for more information.

Read the full news release from Evers and Baldwin here.